Communicating on Television

Through the projects in this manual, you will learn how to present an editorial, appear as a guest on an interview program, be the host of an interview program, conduct a press conference and use television to train.

1. Straight Talk
Time: 3 minutes +/- 30 seconds
Objectives: To effectively present an opinion or viewpoint in a short time.

To stimulate giving a presentation as part of a television broadcast.
2. The Talk Show
Time: 8-10 minutes
Objectives: To understand the dynamics of a television interview or "talk" show.

To prepare for the questions that may be asked of you during a television interview program.

To present a positive image on the television camera.

To appear as a guest on a simulated television talk show.
3. When You`re the Host
Time: 8-10 minutes
Objectives: To conduct a successful television interview.

To understand the dynamics of a successful television interview or "talk" show.

To prepare questions to ask during the interview program.

To present a positive, confident image on the television camera.
4. The Press Conference
Time: 4-6 minutes
Objectives: To understand the nature of a television press conference.

To prepare for an adversary confrontation on a controversial or sensitive issue.

To employ appropriate preparation methods and strategies for communicating your organization`s viewpoint.

To present and maintain a positive image on television.
5. Training On Television
Time: 5-7 minutes
Objectives: To learn how to develop and present an effective training program on television.

To receive personal feedback through the videotaping of your presentation.